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CD Art Director & Copywriter Team
MIRACLE-GRO
#GrowSomethingGreater
Miracle-Gro has been talking about the same thing for decades, what their product does for plants. We decided to change the conversation. Through a series of short documentary films, TV and social media we brought to life a bigger picture of what growing can do for people . A digital hub at the center of the experience housed hundreds of stories shared by people across the nation.
Here are a few of the stories.
DIGITAL HUB
#GrowSomethingGreater
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